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Brunello 2004
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About  Brunello 2004

Below are Sergio's thoughts on the 2004 Brunello Vintage, as excerpted from a recent
e-Letter:

I understand why there’s a feverish buzz about the ’04 Brunellos. 2004 is a highly touted vintage for Italian wines in general, those from Piemonte in specific, and Brunellos to be exact. These wines have already received a lot of acclaim from many wine people. This type of industry chatter inevitably leads to a wide offering of a region’s noted wines; it’s a kind of buckshot approach that hopes to hit the real standouts in the field before the vintage or the individual wines receive their ratings from magazines, critics and other experts.  Simply put, when the scores come out, the sales of five highest rated wines will go up, and a broadly inclusive offering can seem to offer a higher chance of hitting the wines that will get higher ratings.

My approach to really stellar vintages is a bit different. I like to offer a tight selection of the wine in question, which this week is Brunellos. Though scoring can be very beneficial to wine lovers in regions like Bordeaux and Napa, I’m not convinced that it works so well in Italy. There’s just too much diversity in producers, and there’s just too much gleeful idiosyncrasy in the wines themselves. That’s why I pick just a few to highlight and to sell to my clients, a group of people who understand the benefits of careful selection.

In addition to offering a tight selection of really good ’04 Brunellos, one of the first in a series that we’ll be rolling out in the next few weeks, I’d like to offer an anecdote from my memoir, Passion on the Vine, that illustrates why I don’t have a whole lot of faith in wine scoring, and why I like to judge by simply tasting the wines. I trust you’ll enjoy both the anecdote and the Brunellos, the latter undoubtedly more than the former.

Several days after my time in Barolo, I headed toward Montalcino, in Tuscany. It occurred to me that the last time I had made this dreary drive to Montalcino, I’d been in the company of the fervent, possibly nuts, modernist Luca Maroni. For me, Maroni has always conjured up images of poultry. Tall and bony, he resembles a fresh-plucked chicken, and his bald head looks a lot like an egg with a goatee. He wears fantastically elegant clothes, heavy on the silk and cashmere, and has an impressive command of the Italian language—so lyrical is his spoken prose, in fact, that I have, many times, surrendered in an argument only because I could not match his poetry.

Maroni suffered from astinenza due to alcohol from his adolescence until 1984. Of course, all Italians have something perpetually wrong with them—some suffer from chronic headaches, others from car sickness; many are allergic to chocolate, some can’t be within twenty yards of a glass of milk. Thousands can’t eat flour and, at any given second in the day, at least twenty thousand Italians worldwide are saying, “I think I have a fever.” And another two hundred thousand are saying, “I think you have a fever.” For their problems, they usually need rest, some powdered medicine, an injection, or their mothers. One day, I asked how it was possible that every day, after working for three hours, my apparently robust Italian friend had either sear back pain, a stomach problem, or something weird happening to a place on his arm. “You don’t understand your own people,” he said. “I just want a little attention.” The point is, astinenza is a widespread condition in Italy, and its sufferers don’t drink wine because they don’t like wine. Or maybe, as another friend said, they “feel very hot and get pimples.”


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Spotlight on Montalcino

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